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Posts Tagged ‘social networks’

The freelance work is often identified fully with teleworking, and is the area that has been featured in the news recently. There are sites where, based on traditional mechanisms for classified ads, may offer its own or seek professional work, as well as others who may solicit bids for a particular task to a group of professionals.

But the most recent and innovative in this area is undoubtedly the mass crowd sourcing or outsourcing, working system that allows us to make contact with professionals from around the world and work with them online simultaneously. One of the most interesting aspects is that you choose for yourself what price you would pay for the task, which avoids the tedious task of calculating contributions.

The crowd-sourcing is simply the dissemination of a call “open” to accomplish a task, is directed to a mass audience of anonymous Internet users. With crowd-sourcing can easily find the right person and more able to offer a solution to the need, although it can compare their work with others. The range of work that can be done thanks to crowd sourcing is unlimited, and every web site specializes in certain activities, which may result from programming to design logos.

A licensed professionals to work in the comfort of your home, managing their own time and for clients around the world. However, dyes crowd-sourcing has also controversial, as some companies, even (especially) high visibility, have been implemented without any financial reward offered in exchange, such as major news media including The New York Times The Guardian and USA Today. The remuneration received by the contributor is deemed to be worth getting your name published in the middle, or sometimes just the personal satisfaction of having contributed.

In all cases, it is clear that teleworking in its various forms, improves the performance of any activity: it accelerates the time, you can find qualified people for the job, save money and last but not least , easy access to high quality solutions. So much so that some companies are simply “virtual offices” doing business without a physical space, with cost savings that result.

The global brands, billionaire. As we approach the end of the 2010 World Cup South Africa begin to analyze and balances on various outcomes. One of them, and driven simply by the force of marketing and business power generated by the football is the competition between the two major sportswear companies, Adidas and Nike.

For the moment, the dispute is fairly evenly. On the one hand, in the semifinals of the World Cup, Germany wears Adidas clothing, like Spain. On the other hand, Holland keeps his coat with Nike, Puma while Uruguay. Thus, in the end there will be a computer that views the German mark against other companies representing the puma or pipette.

As new communications, experts say in the online world the winner is Nike, it was greater web presence and social networks to his eternal rival, at the same time, is one of the official sponsor FIFA World Cup

The truth is that both or all logically companies generate revenue by selling T-shirts, merchandising and other marketing rights. But business competition is already part of the new business world of football.

Prior to join our Social Network Marketing Email campaign, it is necessary to review some aspects related to their convenience in terms of strategy and operations. Through a series of questions, you may resolve this issue.

Developing an extensive questionnaire, Mark Brownlow of Email Marketing Reports, reflecting first on the desirability of integrating itself Email Marketing and Social Networks and then more specifically about how to deploy and track them efficiently. Here is a selection of the 10 most important questions:

1.If we add links to share information to our email, on sites like Twitter and Facebook, we have the types of content that people really want to share?
2. If so is, we get a profit from it?
3. How can we measure this benefit?
4. Are social skills, contribute to the objective of the communication campaign of email or distract attention from important calls to action?
5. If you use email to get people to follow us on Twitter, subscribe to our Blog feed or become our fans on Facebook, we do just to move people from one channel to another or we are generating extra points of contact (valuable)?
6. If people move, how we can generate value from these new social channels (as we do with email) to avoid disappointing anyone?
7. Is the content published in each channel (Email, Twitter, Facebook, etc) should be the same or different?
8. Should we segment our email subscribers as social networking and create a special content for those using Facebook and another for those who use Twitter?
9. Who is in charge of all this integration?
10. What does it cost? Is it justifiable?